Tuesday, July 28, 2009

Sometimes it is okay to do nothing

Last week I began receiving forwards of the YouTube video from a Minnesota couple's unusually creative wedding entrance set to Chris Brown's song, "Forever."

At first I just chalked it up to the fact that I had just gotten married myself and that everyone was assuming I was wedding obsessed. But it just kept coming and eventually the video did the rounds of the TV circuit (my favorite to weigh in was, of course, Anderson Cooper), culminating with the couple's appearance (along with the entire bridal party) recreating their entrance on the Today Show.

The whole thing was so fast and viral that it made me stop and think a second...hmmm, for someone like Chris Brown who was trying to get past the worst PR nightmare of his career, this is actually an incredibly fortunate phenomenon that took focus away from him while associating his music with a fun, uplifting event. So I did a quick search and found (as I suspected) that "Forever" is now back on iTunes' top ten songs list at #9. What a fortunate turn of events for Brown. The singer had issued a public apology recently, only alluding to his assault on then girlfriend, Rihanna, leaving many critics skeptical about his sincerity.

While I certainly don't condone Brown's actions, I can't help thinking that this is an amazing case example of how savvy PR professionals, by not doing anything, might have a better chance of resurrecting a client's image or at least keeping sales going when negative press threatens to derail their careers, but no, it seems the smart folks at Jive Records (Brown's label) have taken legal action to prevent the YouTube video from continuing to circulate. Really?!

Let's think about this for a second, Jive. Totally cute couple headed to wedded bliss, dancing with their friends to your erstwhile popular artist's tune equals a bad thing? Now I really know why the music industry is tanking.

Thursday, May 7, 2009

Try Before You Buy

It's a month and a half to our wedding day and though we are pretty much done with all the big stuff there are always small details demanding to be done. Fortunately I just finished my spring semester and am not taking summer classes. Unfortunately I need to send in my thesis pitches on Monday, bright and early. Guess what I'll be doing on Saturday.

In the spirit of multitasking, I have arranged to spend Mother's Day with both of my moms (mine and his) as well as his sister "trying out" hair and makeup, brunching and hopefully checking a few more wedding items off the list. I'm lucky that they are all good sports, and strangely seem to like being involved in all the details (really, who wants to trek two hours into the city to look at flowers or linens? Not me!)

Of course, then it hit me - I'm supposed to know how I want to wear my hair. If you know me, you know there is very little to my hairstyle. I wear it down mostly or tie it back if it is getting in my face. I hate my ears so I usually don't wear it up, but I feel like I should do something a little more special this time. A few months back on a whim I also cut some pretty ugly thick bangs that made me look about 300 lbs. They are still growing out, so I have that going for me as well.

A quick google search was very little help since every wedding style I found was a bobby-pinned, over-curled nightmare, but I did find something totally fun and distracting instead. DailyMakeover.com has this great tool where you can upload a picture of yourself and try on different hairstyles, some to hilarious effect. I must have spent an hour changing the length, color, adding highlight and lowlights. You can even try on celebrity do's, but the one thing I don't like about the site is that you have to pay for premium content. I didn't get to see how I'd look in Alexis Bledel hair because she is apparently too cool for me. This is me with Drew Barrymore hair.
Now I have a ton of fun ideas for future cuts and color, but alas I still have no idea what I am going to do at my hair trial on Sunday. Suggestions please? I still want to look like me - just a little more polished.